Facebook Chat-up Tips

Getting your posts to appear on your fans’ Facebook news feeds is sort of like a challenge. You need to be posting at the right time with consistency, and you need to be able to draw in the crowd with the content you’re posting.

That means more likes, comments and more likes in comments. As a brand and business, you also want to be able to market yourself as an authority in your industry. That means no-nonsense posts and down-to-business insights and articles on the latest developments. But how do you draw attention and become as relevant to your business as possible at the same time?

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Time Management: Tips to an Almost-Perfect Life

A friend of mine needed my help with something a few days ago. He says he was too loaded with all his other tasks in writing and community management that he couldn’t handle the next few batch of jobs. I obliged. So he sent me all the details of his writing and web development jobs and handed it over to me.

Being the outsource expert that I am, I got it done in less than 2 days. The following weekend I asked him what’s up and he told me: “I guess I was just too into community management…” ‘Your community huh?” With a grin, he admits that he got too distracted with his Facebook chat with friends that he missed at least 2 hours of work.

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How to find your target audience

Most marketers make that mistake of not taking the time to do their research and get to know their customers. Imagine that? You take the time to know what affects Google rankings, what drives in clicks and conversions, but you never have enough time to sit down, and get to know who pays your bills. In any case, you have to know what makes your audience tick. Here’s a really cool video about finding your target audience.

Tips on Optimizing Your Facebook and Twitter Profiles

Facebook and Twitter are your two little spaces in the Internet where everyone else can see you. They’re arguably two of the best avenues to market in and are the last of your worries when shelling out cash for. They’re also the best place to market your products and services in the form of a page and Twitter account. Why is this the case?

Well, besides the fact that you’re able to put your business in the eyes of more than a million people, you’re also making your social presence glare. More than that, these fan pages and profiles are considered pages by search engines such as Google. This means that people you’re not only dominating in the social realms, you’re also kicking ass in the search engine realm.

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Facebook Profiles and Facebook Pages: The Difference

Facebook pages serve as marketing mediums for online entrepreneurs. They’re not just portals of would-be traffic , they’re also places where relationships are born and nourished with trust and integrity.

This is why it’s important to keep your Facebook page’s wall up-to-date with industry-relate content and valuable nice-to-knows. Besides posting on behalf of your blog and website, content that gives value to your prospects would really help a lot. It doesn’t have to be for your business only.

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Knowing Your Target Audience

Most unsuccessful “digital marketers” employ the use of unecessary tagging, spamming and other annoying tactics just to make a sale. In a web 2.0 world where people think that social networks comprise the Internet, you’ve got to learn how to combine old methods of marketing with new ones.

One conventional method of marketing involves knowing your target audience. Of course, you’re going to have to go beyond just knowing what they want and how they usually get it – it’s going to need to have a web 2.0 twist. Here are a few things you might want to keep in mind when you want to get to know your prospects better:

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How to Manage Projects and Tasks Effectively from Home

Yeah... I'll have to work in the other room.

As an outsourcing expert and long-time project manager, I know how it feels to get stuck somewhere most people would crumble at – the midst of utter chaos regarding who to ask, what to do and how to do it. It’s probably a place where you don’t want to be.

Work can sometimes mean being dragged around by deadlines, headaches and demanding clients. Such is very true in the outsourcing industry and when things aren’t clear enough for both contractor and contractee, things go to the dumps easily.

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Tips on Optimizing your Facebook Page

Facebook is simply one of the best assets an Internet marketer has if he were to spread awareness and nourish trust in his community. Sadly though, while Facebook is a fairly easy social network to find your way in, a lot of marketers get lost.

The challenge basically lies in getting people to like your page. Now it may be a tad simple to get someone to click that Like button, but it involves a lot of work and arguably awesome copy skills. Of course, it’s all in the call to action and the value you’ll give them for liking your page.

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