Blogging

The Journey starts to being a full fledged Video Blogger!

19 May 2013 0 comments | Posted by Ben Francia Blogging,Internet Marketing

Last week, I finally took the plunge to being a full fledged video blogger when I purchased my very first Video Camera. I didn’t have any regrets with my newest acquisition in spite of the couple of thousands of pesos that it took from my bank account. The camera I bought was a Sony Handycam HDR-XR260V with the following essential specs:

  • Shoots full HD video at 1920 x 1080p
  • Take still pictures at 8.9MP
  • Store up to 63 hours of HD video in the internal 160 GB storage
  • 55X extended zoom
  • Focus Tracking – good for moving objects and sports video
  • Jack of external microphone

I got so excited when I shot my first footages that fresh new ideas for video blogging started pouring in. So expect a more video content on my blog from now on. icon smile The Journey starts to being a full fledged Video Blogger!

Here’s one video that I did together with business partner Carlo Angelo Gonzales for a new site we are launching next week.

PS.

I was forced to learn Final Cut Pro video editing to maximize the good quality footages from my new video cam. Took me about an hour watching FCP tutorial videos, an hour shooting the footages, and another hour of editing. icon smile The Journey starts to being a full fledged Video Blogger! Let me know what you think in the comments section below! icon smile The Journey starts to being a full fledged Video Blogger!

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6 Quick Fixes to Blogger’s Block

02 May 2013 0 comments | Posted by Ben Francia Blogging

running out of topics 6 Quick Fixes to Bloggers Block

If you have been blogging for a few months now, either as a hobby or as part of your marketing strategy for your business, I’m sure you have already experience what most bloggers call the “Blogger’s Block”. This is the time when you feel that you are already out of ideas to blog about.

In this blog post, I will show to you six strategies that I use to get more ideas for topics to write about and get that creative juice pumping again.

So here you go!

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45 Words to Make Your Blog Headlines Exciting

10 Apr 2013 0 comments | Posted by Ben Francia Blogging

45 powerwords magnet 45 Words to Make Your Blog Headlines Exciting

When it comes to blogging, valuable content is always the best way to go. This helps your readers and followers from coming back to your website and improve traffic. But the valuable content can’t catch the eye of your readers, that’s the work of the headline.

The more exciting the headline, the more chances you would read on. Who would pass a headline like, “10 foolproof ways to a successful business.” Chances are, you’d be intrigued about the content and read it.

We have to face the truth that it’s a bit challenging to excite our audience especially using written words compared to spoken words. Why? Well, simply because you can’t hear the tone of the speaker; so you would have to rely on how the readers would read the content. This is why your content must have a clear message too.

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The Advantages of Blogging for Your Business

06 Mar 2013 0 comments | Posted by Ben Francia Blogging,Internet Marketing

blogging The Advantages of Blogging for Your Business

Blogging is no longer just an avenue to express your feelings online. Now, it has become a way to build your business’ online presence. Although not necessary, it has proven to be a great way to increase visitor traffic to your website.  Thus, helping increase the chance of getting customers and improving sales.

But how can exactly help online businesses? Well first and foremost. People love blogs because it humanizes a company or brand. It just means that clients/visitors are able to interact with companies. A blog is often presented as a brand’s spokesperson, giving updates and current information from the brand.

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Blogging Gets You More Business

25 Oct 2012 0 comments | Posted by Ben Francia Blogging,Internet Marketing

Businesses that BlOG 5X more 3C copy 2 Blogging Gets You More Business

So it’s a given fact that Google loves blogs. This is because blogs are made not by corporations or businesses, rather, people Real, live actual people who blog out of passion or maybe even boredom. And people are bound to trust other people – not just legal entities like corporations.

But the point is that you should blog more because people are inclined to share your stuff if and when you keep providing them value. That, plus the search engine spiders love to munch on fresh, new content and index them for the Big G (Google).

Think about it.

You answer their questions, address their needs and solve their problems 2 or 3 times a week – who wouldn’t be a happy reader/subscriber? That, plus a high pull on search engine rankings grants you the traffic you need to sustain a business AND a higher chance to convert.

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I’ll be Speaking at the Digital Influencer Marketing Summit Cebu 2012

23 Oct 2012 0 comments | Posted by Ben Francia Blogging,Internet Marketing

Ill be Speaking at the Digital Influencer Marketing Summit Cebu 2012Hey, folks. Following my recently concluded workshop, I’d like to invite you all to Cebu!

That’s right, the land of the world’s best lechon (roasted pig) is where I’m going to speak for the Digital Influencers Marketing Summit – Cebu. this November 24, 2012 at the SM City Cebu – and quite frankly, I’m very excited to meet new people, learn new things and, most of all, get to share what I’ve learned after a decade of my Internet career.

Here are a few things you could expect from the Digital Influencers Marketing Summit in Cebu:

1. Topics on getting your brand or business known online. You can get the best insights, learning and strategies of getting your brand or business online. Learn how to make your audience define what your business or brand is online, You want to be a digital influencer someday? No problem! Just make sure you attend this summit and influencers from across the Philippines will show you how.

2. Awesome speakers that are authorities in their respective industries and niches. Who is better to speak about being known as a digital influencer and having an awesome Internet presence than those who are bona fide digital infleuncers themselves? Again, these people are experienced in their respective fields and have earned their right to be called influencer.

3. New ways you can learn to be a digital influencer in your own right. Besides learning new strategies and from the experts themselves, the Summit allows you to communicate and share ideas with other aspiring digital influencers and brand advocates.

4. Lots and lots of people who are interested in the Internet marketing field – potential clients! Regardless whether you’re a business man looking to get more clients online, offline or a blogger who’s trying to earn money while writing for his passion, being in the Summit is a must! Think of the all the networking potential!

5. Bloggers, Internet marketers, etc. Again, an exchange of ideas with people who know a thing or two about their respective industry is always a good thing.

Also, lest I forget the world’s best lechon?

I’ve tried it before, but hey, it doesn’t hurt to try it again. Click through this link to learn more and reserve your seats to the Digital Influencers Marketing Summit in Cebu.

See ya’ll there!

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Marketing Insight Wednesday: Companies That Blog Have 55% More Website Visitors

03 Oct 2012 0 comments | Posted by BenFrancia Blogging,Marketing Insight Wednesdays

Oct3 Marketing Insight Wednesday: Companies That Blog Have 55% More Website Visitors

So why is this the case?

Simple, really.

People want to associate themselves with a brand that’s human enough to take care of their needs. Sure, a website with all that look and feel will look good. But beyond the surface lies nothing else but the intention to take whatever money’s left in their target audience’s wallet.

Here are three other compelling reasons why a blog does better than a conventional website.

1. Blogs generally have a non-selling environment going on. People like to buy things but they HATE being sold to. So yeah, blogs are totally human-friendly AND wallet-friendly.

2. Blogs get indexed by Google more AND they rank faster than ordinary websites too. Yeap, Goooglez love blogs.

3. Blogs provide the value people need through answers and solutions. So whether your target audience is in shopping mode or not, they’re bound to visit it sooner or later.

So now that you know what a blog can do for your business, what are you going to do now? Let me know in the comments section below.

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Just for Fun Fridays: Having a Blog Content Plan

21 Sep 2012 0 comments | Posted by BenFrancia Blogging,Just For Fun Fridays

sept21 Just for Fun Fridays: Having a Blog Content Plan

Whenever you’re using a blog to market your business, it’s always recommended to have a content plan so you can update your audience as consistently as possible. While it’s true that ideas for a blog post can come from anywhere, a content plan gives you a direction with the content you want to present to your audience.

Have a nice weekend, everybody.

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Blogging TIP #9: Use a Welcome Video

13 Sep 2012 0 comments | Posted by BenFrancia Blogging,Video Blog Thursdays

Welcome videos are cool because you can save your audience’s time and effort by just doing the talking rather than writing up something long for them to read. You also get the chance to rank higher in the search engines for your blog and brand identity. However, there are more reasons why you should get a welcome video for your blog. This video provides those reasons for you. Check it out:

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Blogging TIP #8: Update Your Permalinks

11 Sep 2012 1 comment | Posted by Ben Francia Blogging,Video Blog Tuesdays

By default you post URLs are formatted with some weird numbers that really look ugly. Not only are they hard to read and recall, but they are also not good for Search Engine Optimization. So we need to make sure that you update your WordPress Permalinks and make it keyword-rich.

Here’s a video showing you why and how.

Enjoy! icon smile Blogging TIP #8: Update Your Permalinks

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