Companies give it their best shot when it comes to customers.
And what company wouldn’t? After all, it is the customers that keeps these same companies alive. They’re also mostly pretty good with it.
Good but not exactly Great.
It takes a particular amount of effort and time to be great. Especially when you’re running an Internet business that literally thrives on your customer’s wants and needs.
So how exactly do you be great?
You go the extra mile and give whatever it is your customers should be paying for for FREE. That’s right, folks. That’s what greatness in the Internet business arena entails. Sometimes, it’s not enough to just give your audience the answer that they need – you need to give it to them without cost. Solve their problems from the get-go and make them feel special. That’s what greatness means and I don’t think it’ll change for the next few decades.
Marketing Insight Wednesdays: Go Social or Go Home
I think I’ve specified in the past that you absolutely must be going social. By now, you should have that engaged fan base, a set of followers who listen to what you have to say, and an engaged group of people who are really into your business. Of course, this is the case if you’ve […]