It’s important to hear out what your customers want. But it is most important to provide them an even better solution to their problem before they even realize the problem.
Innovative is one trait great brands and entrepreneurs have in common. They are not just looking to provide the next best thing, they want to deliver a product or service that customers will eventually demand and need. Innovation means creating something very useful and offering better methods.
Henry Ford once said, “If I’d asked my customers what they’d wanted, they’d have said a faster horse.” Imagine if Ford only provided what his customers wanted. We may still be running about town on horses. Instead, he used his customers’ concern to create an innovative product, one that changed the transportation system.
Creating solutions is not enough for our customers. We must provide them with innovative products and experience to create a lasting impression. We must always strive for excellence and aim to improve.
Turn Your Passion in to a Profitable Business
Turning your Passion in to a business is one sure way to build a profitable and worthwhile enterprise. Entrepreneurs who take this route not only end up with a financially stable business, but also a venture that brings them a lot of joy, fulfillment and satisfaction. Here a few reasons why focusing on your Passion […]
People Do NOT Want to Be Sold To. They Want Information
Do you know the best kept secret of selling products? It’s not to sell. You may say, “what are you talking about?” But yes, people don’t like being sold to, but they love to buy. So where does this leads you? Selling a product won’t work. What you can do is provide the value […]
Cut-back or Pivot? How businesses can maximize Digital Marketing to survive a Pandemic
Here’s how you can push through with your digital marketing campaigns STRATEGICALLY in light of a pandemic and a looming recession. COVID-19 struck the world early in the year 2020 and it has so far affected major economic superpowers. While major conglomerates and corporations are able to weather the impact of this pandemic, small […]
Write Your Own Success Story
There is no assurance an entrepreneur will succeed. The only things he can do are plan ahead and do his best. Hopefully, these are enough to succeed. But all entrepreneurs know that having a solid plan and following it through with hard work is the only way to succeed. Another thing to remember is to […]
The Most Valuable Thing You Can Make Is A Mistake
Mistakes are integral part of life and very important in one’s improvement. Nobody ever went through something and not made any mistakes. We all did, big or small. What matters is not how few mistakes we made, but what we learned from them. Sometimes, making mistakes can be a good thing. It’s just like what […]
How Many Times Will You Try Until You Succeed?
One sure way to succeed is to keep trying, even if it seems like everyone has already rejected you. Successful entrepreneurs and inspirational leaders didn’t reach their goal the first time. Others were even rejected numerous times before they got to where they are now. Don’t believe it? Let me cite some examples. Thomas Edison […]