Nowadays, most people can’t go about their day without checking their social media accounts. Some of them even do this before they go to bed and the moment they wake up, specially now with the popularity of smartphones.
Social networking has become so much part of our lives that we prefer to communicate online than offline. Chatting with colleagues is done through instant messaging and updating statuses are the new ways to let people know what you are up to. It has become a way of life and only evolving more as new social media platforms are being introduced. David Kirkpatrick said, “From sixdegress to Friendster, to Facebook, social networking has become a familiar ubiquitous part of the Internet.”
The Internet usage has really evolved. Back then it was a great advantage in learning, now it is one of the primary sources of latest news and updates as well as the preferred form of communication. It just goes to show how it will keep evolving and it is definitely here to stay.
Social networking has established itself as an integral part of Internet marketing. It has proven how valuable it is for clients and marketers alike. So, next time you are searching to improve your internet marketing skills, don’t forget about social networking.
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