There are two main approaches when it comes to marketing – there’s the outbound approach, where you get yourself in front of your leads’ faces and start selling them stuff AND there’s the inbound approach where leads literally find you.
In this video, I’ll do a comparative analysis of what each approach brings you. Check it out:
Marketing Is About The Stories You Tell
Image from Pinterest Marketing has changed over the year from traditionally spreading the word on a product, its benefits, and why you need it. With internet marketing there is a constant struggle to be heard amidst the noise. So having multiple brands talking about their products is no longer new and will be difficult to […]
Where and How To Find Your Customers Online?
I’ve previously mentioned that the first step on how you can get customers online is by defining your target market and by seeking out their needs. Sure, there are a lot of approaches when it comes to attracting customers online. There’s the classic engaging your readers and providing valuable content. These can help you convert […]
Design and Marketing: Marketing Without Design Is Lifeless
Design and marketing goes hand in hand. One succeeds with the other’s help. Together, they can bring success in any entrepreneurs’ strategy. Von R. Glitschka said, “Marketing without design is lifeless, and design without marketing is mute.” Design brings out more than just color. It brings out life. It lets a product speak to its […]
Create Something People Want To Share
Look around, browse around, people are here to share different information every day and every minute. From the mundane, “What’s in your mind?” and “What’s happening”, to those highly important world issues, sharing information has become part of our lives. This is also a way to measure how much impact or relevance a person or […]
Make Everything That You Do, Matter
A lot of people are venturing in online businesses nowadays most especially because of the great benefits and advantages like quick setup and work anywhere. But one challenging part in Internet-based businesses is, having loyal clients. This is a challenge because we have to exert more effort to connect to people because we lack the […]
Tell People What Specific Action To Take
Directing our clients to what they can do is one way we can show our passion for our work. It also helps bring us closer to them as we start to relate with them. In digital marketing, guiding our clients is a good way to offer our products. Actions can spark intrigue and may […]