Marketing Insight Wednesday: Companies That Blog Have 55% More Website Visitors
So why is this the case?
People want to associate themselves with a brand that’s human enough to take care of their needs. Sure, a website with all that look and feel will look good. But beyond the surface lies nothing else but the intention to take whatever money’s left in their target audience’s wallet.
Here are three other compelling reasons why a blog does better than a conventional website.
1. Blogs generally have a non-selling environment going on. People like to buy things but they HATE being sold to. So yeah, blogs are totally human-friendly AND wallet-friendly.
2. Blogs get indexed by Google more AND they rank faster than ordinary websites too. Yeap, Goooglez love blogs.
3. Blogs provide the value people need through answers and solutions. So whether your target audience is in shopping mode or not, they’re bound to visit it sooner or later.
So now that you know what a blog can do for your business, what are you going to do now? Let me know in the comments section below.