With today’s digital age, our ways and forms of communicating have evolved. We can now talk face to face without being present in the same room, using video chats. Also, updating 300 people about what are you up to is as simple as typing 140 characters.
But it is also in this digital age where we crave for connection to other people. We often look for that human feel with our updates, photos, and even discussions. That’s why we don’t just write, we now engage.
As Seth Godin said, we need to “connect, create meaning, make a difference, matter, be missed.” I agree that this is the best way to create an impact online. It is also the most effective way of being successful online. Building relationships online are important. This is when our followers trust us and rely on us as their guiding voice. It is through this trust that converts them to be our clients without even trying.
So build relationships with your readers today. Remember to connect with them and make a difference in their lives. Don’t sell. Make them look forward to what you have to say everyday.
Be Creative And Experiment With Your Marketing
There’s always a new marketing campaign coming out every once in a while. Sometimes we look at these campaigns and question whether or not they are applicable for our business. We often get inspired and can’t wait to adapt them to our own brand. There really are no right or wrong marketing. It’s about how […]
Free Webinar Series: Digital Marketing 101
Last Monday, I was fortunate to share my knowledge on Internet Marketing and its importance for all businesses in a free webinar. In this webinar, I talked about how Internet marketing is no longer an option, it is now a requirement. If you want a successful business, you need to make an effort to look […]
Content may be King, but Marketing is Queen
Nowadays, digital entrepreneurs are seeing the importance of valuable content on their websites. But social media marketing also helps bring in readers and followers. And like the quote above said, “Content is king, but marketing is queen, and runs the household.”
Social Media Marketing Daily Do’s
Previously, we’ve discussed what social media marketing and how you can use them to your business’ advantage. But it’s not enough to simply create an account in Facebook or Twitter; you need to fully utilize them. Here are some daily tasks you can do to make sure you fully use social media:
Make Everything That You Do, Matter
A lot of people are venturing in online businesses nowadays most especially because of the great benefits and advantages like quick setup and work anywhere. But one challenging part in Internet-based businesses is, having loyal clients. This is a challenge because we have to exert more effort to connect to people because we lack the […]
Make It Simple. Make It Memorable.
Image from Pinterest Sometimes the most successful internet marketing campaigns are the simple ones. Those going viral are not always the complicated to understand or access. They are the simplest and most engaging ones. Those are what make them so memorable and effective. When coming up with marketing campaigns or online advertisements, we need to […]