Digital Marketing Tactics

Unlike strategies that involve the overall roadmap towards a certain goal, tactics focus on the day-to-day. Whether it’s platform specific best practices or routine task tips and tricks, we’ll help you get more results through these helpful blog posts.

Outsourcing SEO Services: Nine Tips to Remember

Search engine visibility is essential to the survival and profitability of most online businesses today. Web statistics show that 90% of all online experiences begin with search. Each day, more than a billion queries are entered on Google alone by people who seek information, entertainment, socia...

Insight: 61% of Internet Users Research Products Online

Back in the day, travelers ask random people where the nearest marketplace is to get goods. As centuries passed, people eventually find new ways of getting their business known and finding the right business to suit their needs – from wooden signages to newspaper ads. These days, however, m...

Essential WordPress Plugins

WordPress has plugins that allows its users to do virtually anything you want your WordPress blog or site to do. Think of a plugin as some sort of device or extension in a browser that works as soon as you get it installed and activated; the same can be said for a WordPress plugin. The […]

Just for Fun Fridays: Having a Blog Content Plan

Whenever you’re using a blog to market your business, it’s always recommended to have a content plan so you can update your audience as consistently as possible. While it’s true that ideas for a blog post can come from anywhere, a content plan gives you a direction with the cont...

[Video] Getting Online Leads and Customers from Google

Ever used the Yellow Pages? If you’re part of the Google generation, you’ve probably heard of it, much less opened up its pages. In any case, Yellow Pages help people find out establishments’ contact details. So, say, if you’re looking for the nearest pizza delivery and do...

Marketing Insights: One Third of the Word is on the Internet

1/3 of the people in Earth spend their time in another realm – a realm where memes are making a stand and where businesses, both small and big, are finding solace in terms of getting leads and making customers. This realm is called the Internet and it’s been thriving ever since.

Just for Fun Fridays: Foursquare Mayor

Foursquare’s pretty cool not only because it allows other people to know where you are and gives establishments a chance to create promos with it – it’s also cool because it’s made me a mayor of the Saint Pedro Poveda College! Of course, I’ve always been there ever s...

Blogging TIP #9: Use a Welcome Video

Welcome videos are cool because you can save your audience’s time and effort by just doing the talking rather than writing up something long for them to read. You also get the chance to rank higher in the search engines for your blog and brand identity. However, there are more reasons why y...

Insight: 43% of all Online Consumers are in Social Media

Go social or go home, folks. This little graphic explains why – given today’s advancements in technology, the world’s gone a tad more connected. Facebook, Twitter, YouTube and Pinterest already have millions of users in their hands, some of which are ready to purchase anything t...

Blogging TIP #8: Update Your Permalinks

By default you post URLs are formatted with some weird numbers that really look ugly. Not only are they hard to read and recall, but they are also not good for Search Engine Optimization. So we need to make sure that you update your WordPress Permalinks and make it keyword-rich. Here’s a vi...

Blogging TIP #7: Use A Professionally Looking WordPress Theme

They say that one must not judge a book by its cover – I believe that. But heck, none can really ignore the cover of a book – in fact, such is the case that people have gone to outrageous lengths just to make it look hip and fresh, or gothic and dark – whatever […]

Marketing Insight Wednesdays: Go Social or Go Home

I think I’ve specified in the past that you absolutely must be going social. By now, you should have that engaged fan base, a set of followers who listen to what you have to say, and an engaged group of people who are really into your business. Of course, this is the case if you’ve [&...

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