Digital Marketing Strategies

Having a sound digital marketing strategy can spell the difference between meeting or surpassing your business goals and wasted opportunities and resources. The best thing about it is, you don’t necessarily have to do everything. Just those that align with your goals. Read on to learn more.

Why Should You Use Content Marketing for your Business

When it comes to using content marketing for your business, you need to remember these three letters: E, V, and C. These stand for Engagement, Visibility, and Cost. Engagement is being able to connect your followers as well as building a relationship with them. Visibility, on the other hand, is b...

Ben Francia – Digital Marketing Consultant in the Philippines

“I provide ESTABLISHED Expertise in Digital Marketing. My MOTIVATING Attitude allows me to empower my clients and students to create GENUINE Results for their Online Business!” Thank you for visiting my blog! Feel free to send me tweet at @benfrancia if you have any questions. “...

Why You Need to Register Your Personal Domain Name

Having your own “personal” domain name can bring you a lot of value – from giving you a competitive advantage to establishing your professional credibility further. Watch the video for more reasons why you should ABSOLUTELY get your own personal domain name.

4 Mobile Marketing Steps Every Business Should Take

With the popularity of smartphones, it’s no surprise entrepreneurs need to make the necessary changes to keep up with the consumers. Entrepreneurs need to make sure that their online businesses are ready for mobile marketing. This simply means that their websites are mobile-friendly and can actua...

How Should Businesses Engage their Social Media Followers

When it comes to businesses engaging with their social media followers, it’s all about being human and personal. The best way to communicate with your followers is by being more personal with your messages and choice of words. Social media is a channel where we can engage with our target customer...

Stop Marketing, Start Storytelling

When it comes to marketing, it’s not just about offering a product. It is more about telling a story. This is easily the best and fastest way to capture your audience and make them stay tuned to what you are about to say. Gary Vaynerchuk shares his insights on how to communicate with our customer...

Giveaway Items Reinforce Your Expert Identity

Who doesn’t enjoy a freebie here and there? We all do. But what do the people giving away these items gain? Giveaway items are part of marketing and branding. Brands and influencers see the items as their representative to let clients know who they are and what they offer. Meanwhile, entrepreneur...

Infographic On WordPress Safety And Security

WordPress is one of the most popular system especially when it comes to blog. Its growing popularity also means its security and safety has been one of the major issues, users deal with. WordPress developers are doing the best they can to constantly update the security to potential threats but we...

Build Credibility Through Your Content

You can’t buy credibility. You have to earn it. It’s the same when vying for credibility on the web. Most people now have access online and can easily own a space through blogs and websites. There are tons of information and experts online that it’s hard whom you should listen to. As bloggers, yo...

Making Memes Easily

Who doesn’t find memes entertaining? Hate them or love them? Let’s just agree to disagree then. But no matter how you feel about them, let’s admit that it makes you feel something; it ignites a reaction from you. This means, it can help you engage with your followers. It sure is another creative ...

Do’s and Don’ts Of Content Marketing

Even up to now when people talk about content marketing, a lot of them are left clueless. The main reason is because they don’t know what content is and why they need it. Is it just blog posts, video clips, and photos? These are all content and more. Once you’ve established the importance of cont...

Guest Blogging on Guest Crew

Guest blogging is a great way to engage with readers and with your industry peers. It’s a great way to keep the content in your blogs fresh as well. You don’t need to scour for other bloggers because there’s a great and helpful tool out there. One of these tools is Guest Crew. What’s good […]

Recommended Reading

Never Ever Give Up: Fall seven times, Stand up eight

Even if you fail numerous times, you shouldn’t give up. Like what the quote says, “Fall seven times, stand up eight.” It doesn’t matter how much you fail, what matters is how many times you stand up. That’s what the quote is implying. Just keep on trying and always do your best. Do more each [&he...

Think About Whom You Send A Message To

Knowing who your target audience is can make a lot of difference in your business. First off, you can identify whom you need to target and how to talk to them. It is better to know who the receiver of the message will be before even sending out a message. Just like what M. Lawrence […]

Make That Change: It Always Starts From Within You

In just a few hours, we will welcome 2014. Most people see the New Year as a shot at a new beginning. They would write down their new year’s resolution or goals for the year. They see it as the beginning of change. Change is always good. It just shows us that there is something […]

Today I Will Do What Others Won’t

  Setting up a business is no easy task. It requires a lot of hard work, determination, and risks. But those who dare to do things differently and do it urgently are those who would succeed. Think of all the innovative products we have today and you will see that they are a cut from […]

Constant Improvement Leads To Success

Change is inevitable. There are new trends coming up every now and then. As entrepreneurs you have to keep up with the change and evolve with it. Digital entrepreneurs need to keep up twice as hard as other entrepreneurs because updates happen in lighting seconds. We would know something now but ...

When You’re Ready To Quit, That’s When Miracle Happens

The road to success can be tough. It will be full of challenges and opportunities. Other times it would feel like there are more challenges than opportunities. But these situations make us tougher and better. We only find out how better we have become once we overcome a challenge. So never give u...