Digital Marketing Strategies

Having a sound digital marketing strategy can spell the difference between meeting or surpassing your business goals and wasted opportunities and resources. The best thing about it is, you don’t necessarily have to do everything. Just those that align with your goals. Read on to learn more.

Turn Your Passion in to a Profitable Business

Turning your Passion in to a business is one sure way to build a profitable and worthwhile enterprise. Entrepreneurs who take this route not only end up with a financially stable business, but also a venture that brings them a lot of joy, fulfillment and satisfaction. Here a few reasons why focus...

Focus On Your Strength: A Key To Business Success

  Not focusing on one’s strengths is probably a very common mistake most newbie entrepreneurs commit when choosing a new business to start. Doing so makes the business more challenging for them. They end up spending more time and effort in the new business which is likely to fail, as I...

4 Steps To Choose The Right Internet Business For You

The most common question that probably every person that I meet who wants to be an Internet Entrepreneur is, “What kind of Internet Business should I start? These people realized that doing business in the Internet is the way to go. But with the amount of options available out there, they are nor...

Customer Empathy: The Key to a Successful Business Innovation

iTunes by far could be the most popular digital media player in the planet right now. Back in the day when digital piracy in the music industry is so rampant especially with the availability of cool software allowing people to download every song that they can think of, companies in the same indu...

My Business Mind Map and the Power of Creation

Before the end of 2012, I had the opportunity to spend a two-day business planning retreat with other people doing business in the Internet. I guess my biggest take home from that weekend was a documented Mind Map of my business model and fresh perspective on how I should operate my online busine...

[INFOGRAPHIC] Inbound Marketing VS Outbound Marketing

In a world that’s filled to the brim with ads, both online and offline, there exists a type of marketing that really (and literally) draws leads and customers in. It also makes them convert more! Inbound marketing involves the creation content that’s custom-fit for a particular type o...

Blogging Gets You More Business

So it’s a given fact that Google loves blogs. This is because blogs are made not by corporations or businesses, rather, people Real, live actual people who blog out of passion or maybe even boredom. And people are bound to trust other people – not just legal entities like corporations...

I’ll be at The Digital Influencer Marketing Summit Cebu 2012

Hey, folks. Following my recently concluded workshop, I’d like to invite you all to Cebu! That’s right, the land of the world’s best lechon (roasted pig) is where I’m going to speak for the Digital Influencers Marketing Summit – Cebu. this November 24, 2012 at the SM...

Marketing Insight: 1 Out of 7 Minutes is Spent on Facebook

Goes to show you why it’s an absolute must for you to be in Facebook. In any case, with that much time and energy provided in the big blue social network, it goes without saying that you should spend a little more time and effort in engaging with people in your Facebook Page. What do [&hell...

Why Businesses Should Have Websites and not Facebook Pages

I ran this little challenge in Facebook where I asked you folks why you DON’T need a website to have a successful Internet business. Many gave some valid points, and most of the answers were related to the fact that they can already make use of Facebook and that it’s free. Allow me to...

NEWS: Supreme Court Issues TRO vs Cybercrime Law

As of 1:oopm today, the Supreme Court of the Philippines issued a Temporary Restraining Order against the very controversial Cybercrime Law. More details on the GMA New’s Website.

3 Essential Steps To Be An Online Influencer

Last Saturday, October 29, 2012, I attended the Digital Influencer Marketing Summit at the SMX Convention Center. This was my first time to join a local Internet Marketing related event so I was quite excited to hear what the local experts and practitioners have to share about the topic. I must s...

Recommended Reading

Design and Marketing: Marketing Without Design Is Lifeless

Design and marketing goes hand in hand. One succeeds with the other’s help. Together, they can bring success in any entrepreneurs’ strategy. Von R. Glitschka said, “Marketing without design is lifeless, and design without marketing is mute.” Design brings out more than just color. It brings out l...

Make It Happen Mondays: Start NOW

Have you ever had that moment when you sort of regret not doing something you thought important but not at all urgent? I can think of a few examples the average reasonable person regrets not doing: 1. Working on a Personal Project 2. Start eating less. 3. Run laps. 4. Study daily 5. Invest on [&h...

If You Want Success To Happen, You Have to Be Here Now

We live in a fast-paced world, where everything changes so quickly. How we do certain things now may be completely different just after a few hours. Changes happen so quickly Every once in a while, we need to stop and enjoy the moment. We need to appreciate and see what is happening now, not what...

Price Is What You Pay. Value Is What You Get.

We must see pass the price tag and see what we are really getting. In order to truly appreciate something, we must see its value. There are different types of consumers. Some see only the price tag, while others see what’s beyond the tag. Not many realize the true value of something immediately. ...

Keep The Faith, It Will All Be Worth It In The End

Life won’t always give a smooth and easy journey. We would often encounter difficulties along the way. But no matter how hard it may seem, we must not give up. We need to keep going until we reach our goals. There will be challenges that seem impossible to overcome, but with a little patience you...

It’s Never Too Late To Start Again

Failing is something most of us are afraid of, especially as we try to achieve our goals. But the good thing about it is we can always try again. Second chances are always available for people reaching their goals and even for budding entrepreneurs. It’s all about how we will use those second cha...